SEO is the ideal solution for businesses that are looking to capture relevant traffic that converts, target the correct keywords and grow their online footprint.
SEO is the ideal solution for businesses that are looking to capture relevant traffic that converts, target the correct keywords and grow their online footprint.
Your potential customers are searching for your products on Google, and that is a fact. But are customers finding your Shopify or WordPress site, or your competitors? We have found that:
As e-commerce experts in Manchester, we work closely with brands to identify ‘weak points’ and unlock the ranking and traffic potential that organic search offers.
Pure Media Marketing offers expert ecommerce SEO services that help your online store stand out in search results and attract more customers. We do not just optimise websites; we create tailored strategies that improve product visibility, increase organic traffic, and boost sales. Our team focuses on what matters most: higher rankings, more conversions, and measurable results that grow your business online.
Optimising your e-commerce website for SEO best practice is important because, simply speaking, it is where your audience is found. Whether you have a large factory manufacturing products or you are simply starting and need to take that first step, it’s needed for everyone.
The logic is that if you want people to buy from your e-commerce store, you need to be found by the most attuned audience that is likely to purchase from your website. The key part of this SEO campaign is that we are looking to optimise the website for people who are looking to buy and have a high search intent.
Organic search is continuing to dominate traffic sources for online businesses. SEO accounts for 53% of all website traffic, meaning it is the most valuable channel for e-commerce stores. The majority share also means that businesses who neglect SEO risk losing more than half of their potential visitors. This percentage of search traffic is a clear indication that your consumers are still relying on search engines to find your products online. The people with the highest buying intent and the ones who will be the fastest to purchase from you. Regardless of what product you are selling, a good SEO strategy is the cornerstone of all your marketing campaigns.
Consumers who find your website through organic search have a higher conversion rate. This is because visitors find your site while actively searching for products, making them highly-qualified, intent-driven leads who trust the relevance and authority of your site more than ads. This leads to a deeper engagement time and a seamless path to conversions. This trust, built through matching user intent with valuable content, establishes credibility and leads to sustainable, high-quality traffic.
Owning the Search Engine Results Page (SERP) is critical for e-commerce websites because 39.6% of all clicks go to the top entry, and 75% of users never go past the first page. Dominating the SERP ensures maximum visibility, trust, and traffic, which directly correlates to higher conversion rates and revenue.
SEO plays a crucial role in long-term success for e-commerce businesses. According to the most recent data, e-commerce opportunities should not be ignored. Here’s why:
Over 30% of total retail sales take place on the web
43% of e-commerce traffic comes from organic Google search results.
51% of people using the internet have found out about a new product or company online
More than two-thirds of all clicks on search engine results pages go to the top 5 results.
Our e-commerce SEO team have decades of experience under their belts, and all have some great success stories from our clients.
Having worked in SEO for a large period of time, we have encountered various algorithm changes and e-commerce speedbumps and developed sound solutions to these. Not only have we developed solutions, but we have also achieved improved rankings, online visibility and sales as a result of our solution-oriented approach.
The team can clearly map out the ranking potential and revenue potential for your e-commerce website and take you through the process to get you on the desired trajectory.
As an eCommerce business, a core focus of your strategy should be driving qualified organic traffic to enhance user acquisition, sales, and overall ROI.
Sustainable, long-term growth is intrinsically linked to organic search performance. A well-optimised eCommerce website presents a significant opportunity to acquire new customers through organic search channels. At Pure Media Marketing, our experienced eCommerce SEO team leverages insights into user behaviour to strategically optimise your product pages, thereby increasing the likelihood of organic conversions.
Our comprehensive methodologies encompass technical audits, category page optimisation, in-depth keyword research and analysis, and conversion rate optimisation. This allows us to identify the most effective strategies for targeting and engaging both your current and prospective customer base.
Are you seeking a proactive and astute eCommerce marketing partner dedicated to understanding your business, driven by tangible results, and committed to a long-term collaborative relationship? Pure Media Marketing offers precisely that. By partnering with us, you gain a commercially aware marketing expert who is deeply invested in the success of your eCommerce business.
